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XMPie Gains Broad Popularity at IGAS 2003
Leading Supplier of Dynamic Cross-Media Publishing Solutions
Sees High Demand for One-To-One Marketing Solutions in Japanese Market
New York, NY, September 22, 2003-XMPie®
A leading provider of software solutions for creating highly effective one-to-one,
and cross-media marketing campaigns, today announced its recognition by the Asian market evidenced by their
popularly at the International Graphic Arts Show (IGAS) this week. XMPie will be demonstrating its flagship product
PersonalEffect™, with four of the leading suppliers to the to the Japanese graphic arts market who are exhibiting
at IGAS. These suppliers include Sakata Inx. (booth # W323), master distributor of PersonalEffect and distributor
of Xeikon and Oc? products, Heidelberg Japan (booth #E101), Hewlett-Packard/Indigo (booth #W242), and Fuji Film
(booth #W201). A combination of live demonstrations of PersonalEffect, direct mail, personalized catalog, and
Web-to-print capabilities will be on hand to IGAS attendees visiting any of the supplier's exhibits.
"XMPie's PersonalEffect is viewed as the most advanced software platform and
application suite for variable information printing and dynamic cross media publishing available in the Japanese
market," said Jacob Aizikowitz, founder, acting CEO, and President of XMPie. "We are committed to this market,
as we consider Japan to be a strategic and productive region for XMPie".
IGAS (International Graphic Arts Show) has become an international graphic arts
exhibition, taking place every four years, and one of four major exhibitions in this field in the world. IGAS 2003
will be held under the theme "Towards the Future of Print Media" for seven days from September 21 to the 28th, 2003
occupying the entire Tokyo Big Sight exhibition center. The conference is expecting 150,000 visitors, among them
20,000 from overseas, four times as many as compared with the last conference in 1999.
Triangle Technologies, which brokers strategic partnerships between technology
companies and the Japanese market, was instrumental in developing the company's initial relationship with Sakata
Inx.-XMPie's master distributor in Japan. In addition, Triangle has been a key contributor in developing ongoing
relationships with many of the exhibitors who are demonstrating XMPie's solution at this year's IGAS.
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