NUR Macroprinters Appoints Mitsui & Co. Graphic System Ltd. As Its Distributor in Japan
 
Magshimim, Israel, August 25, 1999 - NUR Macroprinters Ltd., a leading manufacturer and marketer of wide-format digital inkjet printing systems and consumables (NASDAQ: NURM), today announced that it has appointed Mitsui & Co. Graphic System Ltd. (MGS) as its distributor in Japan for the company's wide and superwide format digital printing systems. MGS has begun its marketing and sales efforts in Japan under the supervision of NUR Asia Pacific Ltd., the Asian-based subsidiary of NUR Macroprinters Ltd
 
Commenting on the new partnership with MGS, Amir Noy, Managing Director of NUR Asia Pacific Ltd., said, "We look forward to introducing our products into the Japanese market and believe that, with MGS as our partner, we are well positioned to replicate the success that NUR's printing systems currently enjoy in other world markets."
 
Shigeru Dohi, president of MGS, added "The combination of the significant advantages of NUR Macroprinters' products with MGS's well-trained sales people, skillful support engineers and the existing MGS customer base, convince us that the new agreement between the two companies will bring an unmatched level of satisfaction to customers in Japan."
 
On April 26 of this year, the parties signed a letter of intent brokered by the Israeli-Japanese investment bank, Triangle Technologies. The formal distribution agreement signed between the parties is a result of the relationship established between the two companies at that time.
 
Yoshinori Oikawa, of Triangle Technologies Ltd., commented that, "Mitsui is one of Japan's most prestigious trading groups. Occupying a position at the top of the industrial pyramid in Japan, Mistui & Co. should be able to greatly assist NUR in penetrating the Japanese market for wide and superwide format digital printing systems."
 
MGS, a subsidiary of Mitsui & Co., Ltd., one of Japan's leading trading companies, is a company involved in system integration for the pre-press and digital printing market. The company has skilled software and hardware engineers as well as a large customer base in the Japanese printing industry.
 
Triangle Technologies Ltd., with offices in Israel and in Tokyo, is an investment bank which forms technology-oriented strategic alliances between Israeli and Japanese companies. These alliances can be created through marketing, distribution and OEM agreements, joint development of new products, joint ventures, technology licensing, and/or equity investments
 
NUR Macroprinters Ltd. is a world leader in the development, manufacturing, marketing and servicing of wide-format inkjet printing systems and consumables, with its shares trading on NASDAQ under NURM. The company's printers are marketed principally to commercial printers, media companies and screen printers for a variety of large format applications.
 
Headquartered near Tel Aviv, Israel, NUR Macroprinters' products are sold and supported by wholly owned subsidiaries, NUR Asia Pacific Ltd., NUR Europe S.A., NUR America, Inc., and NUR Middle East & Africa. NUR Asia Pacific Ltd. prides itself on over 30 installations throughout Asia and the Pacific Rim.
   
  For more information, please contact:
Amir Lewkowicz
Triangle Technologies
Tel: +972-3-575-8636
Fax: +972-3-575-8660
a_lewkowicz@triangletech.com






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